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CLUB C 85 x U

The Club C 85 x U is a Club C designed for true custom expression. Each panel of the shoe has 2 additional layers the user can draw or doodle on. The panels tear off individually with a crisp perforated edge revealing a new blank canvas for a new story.

PROTOTYPES: During the prototyping phase the most important design detail was how the shoe looked after the layers are removed. A reminder of the past iteration while leaving an open canvas for the next story.

REEBOK DNA: The iconic Reebok vector meets the "cut along the line" scissors symbol as the final touch for a fun and engaging detail authentic to the brand.

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